Samay | UP/Uttarakhand | MP/Chattisgarh | Bihar/Jharkhand | Rajasthan | Aalami Samay

Deepika is Lifestyle new brand ambassador

PHOTOS: Lifestyle signs Deepika Padukone as the face of

"Western wear is growing at a faster pace than ethnic wear. To give push to our in-house ethnic wear brand 'Melange' we have roped in Deepika as she perfectly embodies the values that the brand stands for," Lifestyle International Assistant Vice President (Marketing) Srinivasan Rao told reporters.