What PK’s success means

Before its fourth day in the theatres ends, PK will cross Rs 100 crore in terms of business in India. Most critics have applauded the film’s quality which has tried to achieve something different within the space of big budget commercial cinema. Don’t forget that PK’s budget is an estimated Rs 90 crore, which doesn’t make it as expensive as Dhoom 3 but still is on the very high side. Since its satellite rights are yet to be sold while the film is minting money, it is already a blockbuster which will storm into the list of the top five films in Hindi cinema. What does this mean?