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Technology giant Microsoft launched two new flagship devices – Lumia 950 and Lumia 950 XL – priced Rs 43,699 onwards that will be based on its latest Windows 10 operating system (OS). In July, Microsoft had unveiled Windows 10 for computers and tablets. Packed with new features like Cortana and Microsoft Edge, the new OS is an attempt from Microsoft to lure back consumers who gave up on Windows for mobile devices. “With the launch of Windows 10, we have ushered in an era of more personal computing which is all about interacting more easily, more naturally and more securely in a mobile-first, cloud-first worldâ€, Microsoft India Chairman Bhaskar Pramanik told.He added that the devices are designed for Windows fans and professionals who desire a premium phone that takes full advantage of Windows 10. “Lumia 950 (Rs 43,699) and Lumia 950 XL (Rs 49,399) are the first Lumia phones to come pre-loaded with Windows 10 in India. The flagship devices include innovative features like Cortana, Windows Hello beta for Lumia and Continuum for phonesâ€, Microsoft India General Manager Ajey Mehta said.